Comments on: WSSH Boston Radioactive Memories

By: billonotes

billonotes — Sun, 05 Dec 2010 20:15:25 +0000

I don't know how common it was, however, I do recall (could be mistaken) that the phrase was used a lot around that time. The goal was straightforward in that it took the rating service diary system and drew listeners 'across the quarter hours'. :55 gave you Q4 and :35 gave you Q3 so 40 minutes could give you a full hour for 1 listener. It worked. Wish had super numbers during that time. After Noble took over and Mike Colby (Lerner's highly successful PD) left the clock was changed. The numbers lost their edge and WMJX became a bigger player in that 'sound' again. b

By: billonotes

billonotes — Sun, 05 Dec 2010 20:11:01 +0000

Thank you. Such a long time ago. And I was always my worst/best critic. So I still cringe but acknowledge that it was a great opportunity for a young guy to do something so enjoyable.

By: Joseph P

Joseph P — Sat, 04 Dec 2010 13:51:51 +0000

Great aircheck!

By: Joseph P

Joseph P — Tue, 16 Nov 2010 15:56:22 +0000

At various points in this aircheck, you mention "40 minute music sweeps." Was this a common radio thing back in the day

By: Joseph P

Joseph P — Tue, 16 Nov 2010 11:13:58 +0000

Here in Pittsburgh, we use the calls "WSHH" and the name "WISH" on 99.7. I like hearing this aircheck and sometimes I "wish" more stations would have 40 minute music sweeps with fewer ads.